Questionnaire:

We designed a questionnaire to discover what people think about the college magazine. Our research into the college magazine has shown us clear findings. I was shocked when we discovered that only 5% of people in college actually read the magazine. Obviously the magazine isn't reaching out to the target audience. I think that the college magazine should include news/events, jobs, fashion and sports seeing as they are the suggestions are audience have given us. The general consensus for price was 50p as 70% of people said this was a reasonable price. Roughly 90% of people said that interesting articles would be good features in the magazine and would encourage students to buy it. People also seemed to want a subject information page, maybe the magazine could include weekly updates and information on each subject. When we asked people if they would subscribe to the magazine 80% of people said no. So maybe the magazine could do a deal with the consumer that is something like if you liked the first 3 magazines we will give you 2 months free subscription, or something along those lines. The majority of people also wanted the product to be monthly not weekly or every fortnight, so the publishers should acknowledge this and try to meet these requests. Finally virtually all the people we interviewed said that they never even knew there was a college magazine, so how could they buy it if they didn't know it existed. So the publishers defiantly need to advertise it more and make it known to students that it exists.

College Magazine Review:

The majority of college magazines seem to be very student orientated, for example they have students on the front covers of the magazines and advertise products and events which appeal to that age group of students. The color schemes for these magazines are very simple they use a maximum of 4 colors and they use text which is exciting and eye catchy. It also seems that most of these magazines have been made by students and obviously for students, this isn't abnormal because students surely have a better idea of what their own age group want to see than anyone else right? The magazines seem very modern with art on the front of them, this art though doesn't just appeal to art students but all students because its interesting and abstract. The majority of these magazines have one main image and a few subordinate images that are smaller. The magazines language used seems jokey and cool, the magazines don't seem to serious. The target audience is obviously students male and female and aged between 16-21, and id guess the classes its aimed at are A B C1 C2.